Find out if your idea is actually good.
Pitch any idea — a product, a local spot, a content channel, a service, a startup — answer a few honest questions, and get a researched verdict on the demand, the competition, the risks, and whether it is right for you to pursue.
“Locals will try it once. The business only works if they come back every week.”
Most people don't have an idea problem. They have a filtering problem.
It's easy to fall for an idea, pour in months and money, and only then learn that nobody wanted it, or that you never really wanted to do the unglamorous part. This is the gut-check that's easiest to skip when you're excited.
Four steps. One honest answer.
We don't write you a pitch deck. We pressure-test the idea and your fit to pull it off.
Pick what kind it is — product, content, local, service, software — and the questions adapt. No business plan required.
The uncomfortable ones: real demand, money, your time, and whether you will actually do the unglamorous part.
Real competitors, pricing, reviews, and demand signals, pulled from the live web rather than guessed.
A score, the blunt truth, sharper angles to consider, and a 7-day plan to validate before you commit.
It tells you what your friends won't.
Real, recurring interest in this space, but proof that people will actually pay for it is still thin.
More crowded than it looks. Good-enough alternatives already exist, so "a bit nicer" will not move anyone.
Strong, if you genuinely want to do the boring, repetitive work, not just the exciting first week of it.
Know if it's worth it before you go all in.
Stress-test your idea in about 90 seconds. Your first report is free.